The Last 3 Months Will Create A New Fuel Customer
How COVID-19 is causing dramatic changes to consumer behavior We are living in an unimaginable world. The ongoing coronavirus pandemic feels eerily like a science fiction movie, with scenes of deserted streets, grocery shortages, and frightened people walking around in masks. No one had ever heard the phrase “social distancing” before March, yet now we […]
NPGA 2020 – ‘Will-Call Elevated’ Panel Session
Bringing NPGA To You! Will-Call Elevated Panel Discussion Listen in as three leading voices in the industry (Tedd Jeffcoat, Julia Miller, and our own Mark Stillman) discuss the increasing viability, prominence, and impact of Will-Call customers in the propane market.
How The Energy Engine Works
See The Energy Engine In Action! Watch Our Mini-Demo And See What Ecommerce Really Does. Interested in seeing more of the Energy Engine? We have you covered. Check out our mini-demo of the Energy Engine’s functionality. We go over how the Engine integrates with your current business, how it improves the day to day lives […]
How To Grow Gallons When Degree Days Disappear
The sky is falling, the sky is falling! Yup, it looks like the winter of 2019-2020 will go down as another one that never showed up. Degree days are anywhere from 10%-20% below normal (whatever normal is these days). Gallons are down about the same and even more depending on who you talk to including […]
Is Customer Loyalty Possible With Today’s Fuel Customer?
Fuel dealers look for ways to bolster customer retention Let’s face it, your customers are spoiled. And not just when it comes to buying fuel. Whether shopping for clothes or looking for a new bank, consumers have endless choices literally at their fingertips. It has never been easier to find an alternative to anyone we […]
Customer Acquisition Cost. Measure It Then Reduce It.
Gains and losses. The lifeblood and barometer for every fuel business. Embedded within the simple pluses and minuses is a treasure trove of critical information that speaks directly to the health of your business. Are you growing? Contracting? Is your brand strong? Are your prices optimal? Is your marketing strategy working? Does your team effectively […]
The Fuel Customer You Don’t Know
Imagine the world we were living in just a decade ago. Facebook was still competing with MySpace (who?), Amazon was selling books, and the first iPhone had just been released. As consumers, the way we shopped for products and services was dramatically different from the way we do it today. We still visited the mall, […]
Take A 2 Minute Tour Of The Energy Engine
See The Best Of What The Engine Has To Offer! See The Biggest Features & Benefits In Just 2 Minutes. For many dealers, ecommerce is overwhelming to think about. That’s why we’ve compacted the best of what our service has to offer into this video. See the primary features and benefits that dealers (and their […]
Evolution of Ecommerce in the Downstream Fuel Industry
E-commerce has impacted the downstream fuel industry in a big way. Fuel customers expect more now than they ever have before and their behavior is constantly evolving. Customers expect their fuel dealers to know them. They expect dealers to be interactive. They expect the ecommerce to be what they are used to — they want […]